Whether you're in business for yourself or working for someone else, late cancellations and no-shows are always a challenging conversation.
Pelvic PT Rising: The pelvic health tools to make you a better clinician and/or a more successful business owner. We want every single pelvic health practitioner to be more confident and successful in your practice and career!
Clinical Courses: Game-changing online courses to make you more confident, challenge your thinking and improve patient outcomes
Business Resources: Helping 500+ pelvic health practitioners confidently start, grow and build their dream business!
Many of us feel uncomfortable with enforcing a cancellation policy.
But if we don't enforce one we're doing a disservice to ourselves, our staff, and our patients themselves.
So why do we have a late cancellation fee?
Fairness to other patients so they are able to get in
Respect for our time
Respect for the process
Recouping lost costs to the business
Notice that the financial aspect is (deliberately) the least important on that list!
A few other tactical things:
The late cancellation/no-show charge needs to sting - it can't be something people don't take seriously. We recommend at least 50% of the appointment visit.
We recommend a difference between a late cancellation and a 'no-show'
The policy can be firm and you can extend grace as necessary
Always at least mention the policy when someone late cancels, even if you're planning to waive it
Switch your mindset! For many of us, the 'exception' is when we charge the fee. Instead, the exception should be when we waive the fee.
These are difficult conversations, but they do get easier with time. If you are running your own practice (or thinking about starting soon), make sure to reach out - we've helped 200+ businesses start and grow in pelvic health!
As Nicole said on the full 'sode of the topic...
"For many of us, the 'exception' is when we charge the fee. Instead, the exception should be when we waive the fee." - Nicole Cozean
Learn more about pelvic health with our Clinical Courses
All of the Rising clinical courses are designed to:
Challenge the way you think
Make you more confident in your clinical practice.
Allow you to go-at-your-own pace (all online!)
Let you go back to your work: you'll have lifetime access to the lectures and handouts. Check out all the clinical courses we offer (www.pelvicptrising.com/clinical).
Curious about private practice? Check out our Business Resources
We've now helped more than 200 cash-based pelvic health practices start and grow.
We want to make sure you're building a business that works for you (instead of vice-versa) and actually enjoy the process along the way!
See all the business resources we offer (www.pelvicptrising.com/business), tailored specifically to pelvic health!
Nicole Cozean, PT, DPT, WCS
Founder of Pelvic PT Rising and PelvicSanity Physical Therapy in Southern California.
Dedicated to forever changing pelvic health with online clinical courses to help you be more confident in your practice and business resources to help start and grow pelvic health businesses.
Jesse Cozean, MBA
Co-founder of the Pelvic PT Rising and the Rising Podcast.
Jesse uses his business experience to help pelvic health business owners start and grow their practices so they can build a practice that truly works for them. From website design, SEO, conversions, marketing, finance and money mindset, he wants to make the process of owning your own practice easier and fun.